
CNN is using Google Earth regularly in its coverage of the Katrina aftermath. Former President Clinton and Bush Sr. along with President Bush held a press conference to announce that the two former presidents are going on a campaign to collect money like they did over the tsunami. The President also updated on the recovery and relief process.
What about the techies? Chris Pirillo posts a bunch of different help/relief services. Robert Scoble details what some caring Microsoft employees are doing and some other tech news, some related to Katrina, some not. The Google Adsense relevancy question that Buzz Bruggeman points out is particularly well thought out:
If someone was awake at the switch they would immediately switch the algorithm to advertising say donations to the Red Cross, which would make all the sense in the world, and earn all kinds of good will for Google at a very critical time.
But machines don’t think and someone at Google should be.
Agreed. Google could simply run a long ad for the Red Cross on Katrina-related posts. Those who do not want to run these banners could then just not blog about Katrina. Then again, bloggers could put some code in which just doesn’t run Adsense ads on certain categories.
That’s what I’m working on doing with the new category I just added here called: Current Events. I don’t want to profit in any way monetarily from writing about topics like this. I’d rather any money made from these particular topic writings go directly to the Red Cross or other agencies assisting the people in New Orleans. If my work has been successful then when you visit this page readers should see no Google Adsense ads. Should be done!
Update 12:33pm PST: Adsense ads for posts made in ths this category: Current Events have been removed. Anything we put in this category will not have any Google Adsense ads running on the standalone post page. I also removed the rotating banner for this category (only). I might add a banner for the Red Cross and/or advertisements for relief agencies and efforts as time goes on but for now these posts will reside in an ad-free zone. I also went back to the two other posts I made RE: Katrina and changed the category on those too.