An old Linux geek will do the trick, too… I didn’t type that with a lot of thought– but I think I was probably figuring that younger guys have more times to dork around with pro-bono projects like this. It’d be interesting to know the mean/median age of open-source contributors– if it was on the young side, would I be guilty of stereotyping or generalizing?

Anyhoo, thanks for the great and thorough writeup!

By the by, we’ll be doing nothing nefarious on the business model front. We’re going to keep ads out of the mix and won’t be hijacking anyone’s computer/browser. We have two focuses in terms of revenue. We’ll never make anyone’s individual data public (with or without identifying information) but we DO think it’s interesting (and potentially valuable) to have a deep understanding on how people use their computers (on and off the web). We also hope to offer a team/group/premium version that can allow team members to see the aggregate behavior of their team (WITHOUT allowing people to see individual data of other people) and compare their own data with that aggregate.

The business model stuff can wait, however. Right now, our focus is making the individual offering we have a LOT better. The great news is that we’re literally getting hundreds feedback/suggestion emails from our users every week– with some great ideas. The next 3 months are going to show a ton of new features/improvements!