Must admit I’ve heard the term beer goggles quite a few times but didn’t know exactly what it meant. Did you? For those who also don’t know it essentially means that after drinking alcohol other people look more physically attractive.

Learned this morning that the beer goggles theory has actually been tested and shared at howstuffworks:

When you’re looking at another human being, the nucleus accumbens is the area of the brain that decides how attractive that human being’s face is. If you look at, say, George Clooney or Angelina Jolie, this area of your brain probably experiences increased neural firing. In other words, it’s stimulated. As it turns out, alcohol, all by itself, stimulates the nucleus accumbens. So when you’ve have a few drinks, and you look at a face you may have judged as unattractive when you were sober, your brain, under the influence of alcohol, tells you that this face is in fact somewhat attractive.

While I could be classified at best as a lame social drinker this still got me thinking if my nucleus accumbens are stimulated by alcohol when looking at geek stuff? Maybe the next time I do a review of a gadget, I’ll chug down a few beers first and see what the result is. Will the face of technology look better?

Any fellow geeks tested this theory? Who needs college kids, we just need a few semi-inebriated tech bloggers. That might be a fun topic for a mini blogathon someday in the comfort and safety of homes and not where anybody would be driving vehicles, of course.

• Army takes their night goggles seriously
• Human brains still growing, evolving, says study
• This Bud’s not for you, prostate cancer
• Alcohol in moderation can improve brainpower
• Geek dating at its finest
• Famous brain cells