Ask Jeeves could be renamed |
I must admit that I’ve never cared for the name ‘Ask Jeeves’ either. Nothing wrong with butlers, it’s an esteemed profession. The butler I remember most recently was Paul from the Joe Millionaire shows. Now there was a cool, chic butler.
But putting a butler in with a search engine has always seemed too gimmicky to me. Yeah, it makes sense, but it’s kind of corny. Apparenly new owner IAC/InterActiveCorp Chief Executive Barry Diller likes Ask Jeeves the search engine — just not the name. 
“We’re thinking about renaming it,” Diller said during a question and answer session at the D3 — All Things Digital conference in Carlsbad. “It probably won’t be called Ask Jeeves.”
I think the three letter domain name: ask.com is valuable enough by itself. Just drop the “Jeeves” part. Just imagine all the cool slogans and promotions they could come up with around the ask name.
Did this post make you go hmm?




thank goodness they aren’t going to change it to AskDiller.com
Comment by Janine — June 1, 2005 @ 10:12 am PST
[…] Actually, I think getting rid of the butler is a good move, as written back on June 1: “But putting a butler in with a search engine has always seemed too gimmicky to me. Yeah, it makes sense, but it’s kind of corny. ” […]
Pingback by Make You Go Hmm: » Jeeves getting boot, may need Expedia for travel plans, match.com for loneliness — September 22, 2005 @ 9:18 am PST
please keep it to ask jeeves because you guys always had that name. i always see it all the time. and i kind of liked the little butler. doesnt jeeves mean god. so it would mean ask god. that was cute. all you have to do is change the person every now and than to make it interesting. like google does with the word. please whatever you do keep it ask jeeves or i am going to have to go to goole instead and you dont want that.
Comment by Haley Ford — March 14, 2006 @ 11:05 pm PST