It’s a good time to look more carefully at local websites and the possible advertising revenue that could be generated from them as well as advertising on local websites for your business (if applicable).

Local online spending growth will be 46 percent higher in 2005 than 2004’s $2.7 billion. That sum represents a 28 percent increase over 2003 spend. Some 2,177 local media properties were analyzed as part of the report.

We bought the domain name for the town where our offline business is domiciled many years ago. Our plan, though terribly executed so far, has been to use the profit generated (zero to date) and give that money back to the community for things like more books for the school, hanging up the Christmas decorations, etc. Seems like it is time to take another look at this missed opportunity of ours …

Did this post make you go hmm?

 Loading ...